What is 形象 (xíng xiàng)?
The term 形象 (xíng xiàng) is a fundamental Chinese word that broadly translates to “image,” “shape,” or “figure.” It encompasses not only physical appearances but also abstract representations and perceptions. In a cultural context, 形象 often implies a deeper meaning, referring to the persona or public image someone portrays in society.
Grammatical Structure of 形象
In terms of grammatical structure, 形象 (xíng xiàng) functions primarily as a noun in Chinese sentences. It can occur in various constructions, serving as either the subject or an object, depending on the context. Let’s break down its components:
Components of 形象
1. 形 (xíng) – This character means “form” or “shape.” It denotes the physical aspect of an object and contributes to the overall meaning of 形象.
2. 象 (xiàng) – This character means “image” or “likeness.” In combination with 形, it creates a term that encompasses both physical and metaphorical notions of representation.
Usage in Sentences
形象 can be used in various contexts, reflecting different meanings and interpretations. Below are examples demonstrating its versatility:
Example Sentences Using 形象
Physical Descriptions
1. 她的形象非常优雅。
(Tā de xíng xiàng fēi cháng yōu yǎ.)
“Her image is very elegant.”
Abstract Concepts
2. 这个产品的品牌形象对消费者很重要。
(Zhè ge chǎn pǐn de pǐn pái xíng xiàng duì xiāo fèi zhě hěn zhòng yào.)
“The brand image of this product is very important to consumers.”
Social Perception
3. 他的公众形象受到许多人的喜爱。
(Tā de gōng zhòng xíng xiàng shòu dào xǔ duō rén de xǐ ài.)
“His public image is loved by many people.”
Business Context
4. 企业必须维护良好的形象。
(Qǐ yè bì xū wèi hù liáng hǎo de xíng xiàng.)
“Companies must maintain a good image.”
Conclusion
Understanding the term 形象 (xíng xiàng) is crucial for anyone looking to delve deeper into the Chinese language and culture. Its multifaceted nature allows for rich expressions and conveys significant meanings across different contexts. By using the examples provided, learners can grasp the practical applications of 形象 and enhance their proficiency in Chinese.

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